Summary
Hedy from Hedroom needed a promotional video to build her online presence and attract new clients by showcasing her personal approach to interior design.

Planning
Hedy wanted the video to reflect her unique approach to design—one that emphasizes collaboration and attention to detail. The goal was to create a video that would resonate with potential clients by highlighting Hedy’s process of working closely with couples and families. We planned to capture authentic moments of her engaging with clients, discussing ideas, and selecting materials to visually demonstrate her hands-on approach.

Process
We filmed Hedy in action, consulting with clients on design decisions, choosing tiles, and reviewing house plans. The video was structured around Hedy’s own narration, where she shared insights into her design philosophy and how she personalizes each project to fit the client's lifestyle. Upbeat music, smooth editing, and natural lighting were used to create a friendly, welcoming vibe, encouraging viewers to reach out for more information.

Outcome
The promotional explainer video has helped Hedroom increase online engagement and attract new inquiries. By showcasing Hedy’s personal touch and design expertise, the video has become a key tool for building trust and connecting with clients looking for thoughtful, client-centered design solutions. The video’s engaging style makes it an effective addition to Hedroom’s website and social media presence.